Product Launch & Roadshows

Launching product is no easy process. It involves a true investment of time and energy, especially because you want the launch to be successful and well received by your audience. Before launching your product to market, you need to take a serious look at your competitors. . After all, an enormous amount of resources went into creating the product or service, so it deserves a launch to match.

A product launch is a process rather than an event. So when you have come up with the product (idea) and started development we have an idea about the customer segment, channels to reach out to this segment, the customer buying process, the eco-system as well competitors. We fuse the power of ideas with information to create compelling personal experiences that allow our clients to delight and attract more customers. We  spend a little bit of time and money early on showing your design ideas to your target market. Get feedback.  Implement.  Repeat. This gives you the best results and better sources to implement your ideas on the product better.  You can find out in advance what your target market reads, what they watch, and what influences their buying decision.  Conducting initial market validation will save you a fortune and greatly increase your likelihood of success.

Among several advertising medium, only roadshow creates a face-to-face interaction with customers. Even though today’s world is filled with technology, there are still some places that roadshow will be more helpful to create a brand awareness among almost every people in your desired location. While hosting such event for you, where you will have the opportunity to meet and interact with your customers on a personal level, and market to them directly.

A roadshow is essential for a company to promote the investment proposition to the targeted investors. It includes meetings and conference with potential and existing investors for several days. It is strongly suggested to conduct roadshows in different geographies to attract new investors. Sometimes it can be tough to conduct a number of roadshows due to the tight schedule of top management executives. Planotech  always starts at the given scheduled time and the buffer time between the two meetings is always sufficient to see the growth and work on their project.

We  create a memorable impression and establish a relationship you can’t achieve through any other form of marke